SERM - Search Engine Reputation Management
Our specialists are constantly monitoring the data regarding your entity’s reputation and will:
- Analyze search reputation, identify the negative reviews on the web and compensate for them with positive mentions of your brand.
- Protect your reputation in the search engines, develop an individual strategy to build the company’s look and governance to its users and visitors
- Consider features of your industry and target audience such as user behavior on the network and the procedure for purchasing decisions, stimulate the desired feedback from customers.
- Constantly monitor the reviews and the tone of the reviews and maintain a list of sites and their location (sites with reviews, thematic resources, social networks, directories, forums, blogs).
- We provide complete transparency at every stage of the project, the results achieved, accountability and continuous quality control.
- We provide guarantees of non-disclosure of confidential information and proof of collaboration.
Our Services
- Monitoring of social networks
- Monitoring of mass media
- Monitoring of search engines
- Monitoring of competitors and industry
- Strategy development
- Formation and development of the media channel
- Preparation of a content plan
- Increase in audience involvement
- Management of groups and accounts
- Creation of blogs and websites
- Analysis of the target audience and its psychology
- Adjusting total SMM-strategy
- Fixing any negative event when it appears
- Classification of negativity
- Selecting the strategy to respond to the negativity
- Responding to negative with the involvement of opinion leaders
- Preparing agents of influence on the forums
- Working with the regional SERP
- Working with contextual advertising
- Optimization of websites
- Purchasing articles
- Working with large sites (Wikipedia and others.)